PPC management

Paid media that pays for itself.

Google, Microsoft, Meta, LinkedIn and Amazon ads run by senior specialists, built around your revenue, your margins and your sales pipeline. Not clicks. Not impressions.

For brands ready to scale paid media profitably.

  • 300K+qualified leads generated
  • 100%Job Success on Upwork
  • 564projects completed on Upwork
Digiwolves wolf mascot pointing forward with a red glove

Platforms we manage every day

  • Google Ads
  • Performance Max
  • YouTube Ads
  • Microsoft Ads
  • Meta Ads
  • LinkedIn Ads
  • Amazon Ads
  • TikTok Ads
Where budgets leak

Most ad accounts waste a share of their spend.

We audit every new account for the same six leaks. Fixing them usually funds the growth before we spend a single extra dollar.

  1. 01Broad-match bleedLoose keywords buying searches that will never convert.
  2. 02Missing negativesPaying for job seekers, students and competitors’ customers.
  3. 03Blind biddingAlgorithms optimising for form fills instead of real revenue.
  4. 04Leaky landing pagesSlow, generic pages that turn paid clicks into bounces.
  5. 05Creative fatigueThe same ads running for months while costs quietly climb.
  6. 06Set-and-forget budgetsMoney stuck in campaigns that stopped working weeks ago.
Wolf mascot standing beside a bin of wasted ad spend with the words Stop wasting ad spend, start getting qualified leads
What's included

Everything it takes to scale profitably.

One senior pod runs the whole system, strategy, tracking, campaigns, creative and landing pages, so nothing falls between vendors.

  • Account audit & rebuild

    A forensic audit, then a clean structure built around your best-margin products and services.

  • Conversion tracking

    GA4, server-side tagging and CRM offline conversions, so bidding optimises for revenue, not form fills.

  • Search, Shopping & PMax

    High-intent campaigns on Google and Microsoft, with tight query control and feed optimisation.

  • Paid social

    Meta and LinkedIn campaigns that reach decision-makers and retarget warm audiences.

  • Creative & copy testing

    A steady pipeline of new ads and angles, tested weekly so winners scale and losers stop fast.

  • Landing page CRO

    Fast, focused landing pages and A/B tests that lift conversion rate on every paid click.

  • Budget & bid strategy

    Daily pacing and portfolio bidding that moves money to whatever is winning right now.

  • Live reporting

    A 24/7 revenue dashboard, weekly insight notes and a monthly review with your growth director.

Built for your model

The right channels for how you sell.

  • B2B

    Pipeline from decision-makers

    Channels

    • LinkedIn Ads
    • Google Search
    • ABM retargeting

    We move

    • SQLs
    • Cost per opportunity
    • Pipeline value
  • SaaS

    Demos and trials at a lower CAC

    Channels

    • High-intent search
    • Competitor terms
    • YouTube

    We move

    • Trials & demos
    • CAC payback
    • MRR influenced
  • D2C

    Profitable scale

    Channels

    • Meta Ads
    • Shopping & PMax
    • Amazon Ads

    We move

    • ROAS & MER
    • New-customer CAC
    • Contribution margin
  • Lead generation

    More qualified leads, predictable cost

    Channels

    • Google Search
    • Call campaigns
    • Lead forms

    We move

    • Cost per lead
    • Lead-to-sale rate
    • Speed to lead
Your first 90 days

Fast starts. Compounding results.

  1. 01Week 1–2

    Audit & tracking fix

    Full account audit, conversion tracking repaired and CRM revenue connected.

  2. 02Week 3–4

    Rebuild & launch

    New structure, negatives, audiences, creative and landing pages go live.

  3. 03Month 2

    Test & optimise

    Weekly creative and bid tests. Budgets move to what is proven to work.

  4. 04Month 3+

    Scale

    Increase spend on winners and expand into new channels and audiences.

Proof, not promises

What happens when the pack takes over.

Wolf mascot giving a thumbs up next to the headline: generated 300K plus qualified leads
PPC

5.0

Upwork review: PPC Campaigns & lead generation for Google Ads, Facebook, Instagram

“Gurpreet knows perfectly about PPC Campaign and optimization. Is also great + fun chatting and working with him, he helped a lot with our campaigns! I totally recommend him, thank you!”

  • 300K+

    qualified leads generated for clients

  • 564

    projects completed on Upwork since 2013

  • 100%

    Job Success score on Upwork

Engagement options

Clear scope. No surprises.

Transparent management fees, based on the scope of work, never a hidden percentage of your growth.

  • Launch

    Focused ad budgets

    From $1,000per month

    Best for: One or two core channels

    • Audit, rebuild & tracking
    • Up to 2 ad platforms
    • Monthly creative refresh
    • Live dashboard + monthly review
    Get my quote
  • Enterprise

    Large, multi-market budgets

    Custom quotetailored to scope

    Best for: Complex, multi-market accounts

    • Everything in Scale
    • Dedicated full pod
    • Multi-market & multi-brand
    • Custom data & BI integration
    • Quarterly board-level reviews
    Get my quote

Starting prices in USD. Your final quote follows a free audit of your goals and scope. Ad spend is paid directly to the platforms from your own accounts. You own every account, audience and asset.

FAQ

Questions leaders ask us first.

Can't see yours? Ask it on your strategy call, we'll give you a straight answer.

How much should we spend on ads?

It depends on your market and goals: too small a budget rarely gives platforms enough data to optimise well. In your strategy call we model the budget needed to hit your targets.

How quickly will we see results?

Tracking fixes and waste cuts usually improve efficiency within the first 30 days. Meaningful, stable growth typically shows from month two to three, once tests have enough data.

Who owns the ad accounts?

You do, always. We work inside your Google, Meta, LinkedIn and Amazon accounts, and every campaign, audience and creative stays with you if we ever part ways.

How do you charge?

A fixed monthly management fee based on scope and number of platforms, not a percentage of your ad spend. See the engagement options above for typical ranges.

Do you require long contracts?

We agree an initial term up front so tests have time to work, with no long lock-in contracts.

Do you create the ads and landing pages too?

Yes. Your pod includes creative and web specialists, so ad copy, visuals, video edits and landing pages are all handled in-house.

How do you report on performance?

You get a live dashboard connected to your ad platforms and CRM, a short weekly insight note and a monthly strategy review with your growth director.

Works even better with
Free PPC audit

Find out what your ads should be earning.

Book a 30-minute call with a senior paid media lead. We will review your accounts and show you exactly where budget is leaking, whether you hire us or not.

  1. 130-min discovery call with a senior strategist
  2. 2A complimentary growth audit of your funnel
  3. 3A 90-day plan with targets you can hold us to
Digiwolves mascot flying upward past a rising growth chart

Request your free PPC audit

A growth director replies within one business day. NDA available on request.

Prefer to pick a time yourself? Book a 30-minute call on our calendar